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Capturing Requirements for Customer Experience

Course Summary
Customer Experience is a critical differentiator in today's business environment. The aim of this course is to enable analysts to understand, elicit and capture customer experience requirements.

Course Content

•     Introduction to Customer Experience
•     What makes a great customer experience?
•     Physical Customer Experience
•     Emotional Customer Experience
•     Building. Managing and Measuring Customer Experience-the requirements process

Course Delivery and Duration

This is an intensive one day course that places emphasis on the practical application of the analysis skills covered. Delegates participate in exercises, role-plays, and case study tasks.

At Posi+ive all of our courses are delivered by individuals who are top class business analysts first and excellent trainers second. This means that courses are delivered by individuals who have worked at the "sharp end" and can draw on this experience in the classroom.

Who should attend?
Those Business Analysts who wish to be able to capture Customer experience requirements.

Fees
£375.00 per delegate plus Vat